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Plans to continue to develop new products and make acquisitions in the direct-to-consumer market.
April 1, 2021
By: Charlie Sternberg
Associate Editor
In 2019, Edgewell entered into a definitive agreement to merge with Harry’s in a cash and stock transaction that valued Harry’s at $1.37 billion, but things did not go as planned. After the Federal Trade Commission filed a lawsuit that sought to block the proposed transaction, Edgewell terminated the agreement. Despite the setback, Harry’s has done well for itself since the “breakup.” According to Forbes, Harry’s recently raised a $155 million Series E round led by Bain Capital and Macquarie Capital. This puts Harry’s valuation at $1.7 billion, which is 25% higher than the $1.37 billion the company was to receive in the buyout by Edgewell. Forbes says the company plans to use the new capital to develop new products and make acquisitions in the “booming” direct-to-consumer market.
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